In recent years, hotel design has become increasingly popular, from Milan to smaller cities, to offer the customer a truly all-round customer experience that is an immersion in an environment that magically takes him to another planet, a modern fairy tale for modern travellers.
Hotels are constantly evolving and bringing change. When it comes to furnishings, you have to indulge yourself from simpler and more minimal concepts to more showy and extravagant furnishings. What is certain is that all the environments are coordinated with each other, so that the chosen theme is the protagonist of the entire scene. From the urban jungle, to retro chic, to bohemian, to ethnic, to hammam.
What is your primary source of inspiration? Instagram!
With their outfits, influencers play roles linked to different styles, the most disparate, and are the champions of new global trends. They live on bread and fashion and frequent industry environments. They are trendsetters, now the favorite guests on reality shows or shows as if they were real actors. First Pinterest with its message boards, now Instagram dances alone in addressing issues of style and design trends.
Instagram mainly influences the choice of furnishing accessories, from poufs to crockery, from floral decorations to lamps. The hotel’s reputation and awareness are influenced by the selfies that customers post on social media and therefore we need to pay attention to all the details, because in the sea of hospitality it is the details that make the difference.
Without forgetting that the customer gets an idea in the first seconds of approach, so it’s the first impression that counts. For this reason, the first areas to be treated are the entrance hall and the reception. Then enhance the services to give new access to the guest, with a view to always creating new experiences, from the wellness center to a private beach or swimming pool for each!